The School of Management at Graphic Era Hill University recently hosted a vibrant and interactive alumni session for MBA students, focusing on the cutting-edge topic of “New Trends in Marketing Analytics.” The session featured Mr. Shailesh Panthi, an esteemed alumnus from the MBA batch of 2017–2019 and a senior marketing scientist at Yum Digital and Technology, Gurugram. His presence and expertise provided a treasure trove of insights into the dynamic world of marketing analytics. This alumni session not only highlighted the importance of continuous learning and adaptation in the fast-paced world of marketing but also strengthened the bond between current students and the alumni network. It provided a platform for future leaders to gain valuable insights, bridging the gap between academic concepts and industry practices.